How to Price a Coloring Book

Price too high and you lose the sale; too low and printing eats your royalty. Here is how to land on a number that works.

The typical range

Most coloring books sell between $6.99 and $12.99. Kids books cluster at the lower end; larger adult or specialty books sit higher. Anchor your price to comparable best-sellers in your exact niche, not to the category as a whole.

Cost and royalty

On KDP print-on-demand you earn a royalty (commonly ~60% of list price) minus a per-book printing cost that rises with page count and trim size. More pages = higher printing cost, so price has to clear that floor before you make anything.

Choosing the number

Set a price that beats your printing cost with a healthy margin, sits near the top sellers in your niche, and ends in a familiar .99. Test a couple of prices over a few weeks and keep the one that converts.

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Frequently asked questions

How much should I sell my coloring book for?

Most sell for $6.99–$12.99; pick a number near the best-sellers in your specific niche that clears your KDP printing cost with margin.